Global research shines the spotlight on a generation that continues to be the subject of many generalisations, confirming some myths and destroying others! The global report conducted by PriceWaterhouseCoopers* surveyed 4271 graduates from 44 countries.Key Findings defines the Gen Y's as:
· Globally Mobile-91% believe they will work across geographic boundaries and will use another language in the workplace
· Socially Responsible-86% said they would consider leaving an employer whose sense of social responsibility did not reflect their own
· To be communicated via Social Media-85% are members of social networking sites such as Facebook
· Loyal -Employer loyalty is highly contingent on role fulfilment
· Commited-75% believe they will work for between 2 and 5 employers throughout the course of their lifetime
· Continuous Learning-Training and Development is the most important job benefit
· Leadership and Personal growth-98% believe working with strong coaches and mentors as essential to their personal development
As organisations struggle to maintain a diversified strategy to balance the needs of their workforce, those who are highly dependent on graduate intakes to foster and develop future leaders will need to get savvy with GenY speak.
The days of dismissing the ‘Gen Y attitude’ are fast closing in and those who can identify how, where and what to communicate will secure the best talent
*”Millennials at work: Perspectives from a new generation”
